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Articles from iFIT Inc.

iFIT Adds More Ways to Workout, Brings Club Pilates and YogaSix Content to Its Platform
iFIT Inc., a global leader in intelligent, personalized fitness, today announced a new partnership with Xponential Fitness to bring iFIT members access to premium Pilates and yoga content from Club Pilates and YogaSix. This collaboration expands iFIT’s Emmy-nominated fitness library, offering members more diverse, studio-quality workouts from two of the most popular fitness brands in the boutique space.
By iFIT Inc. · Via Business Wire · June 5, 2025
iFIT Expands Global Reach with Rollout of AI Coach in 19 Countries
iFIT Inc., a global leader in connected fitness and interactive content, today announced the expansion of its iFIT AI Coach (beta) across 19 countries: Australia, Austria, Belgium, Canada, Finland, France, Germany, Ireland, Italy, Luxembourg, Mexico, Netherlands, New Zealand, Norway, Portugal, Spain, Sweden, Switzerland, and the UK. This strategic expansion brings iFIT’s intelligent, personalized fitness technology to more athletes around the globe.
By iFIT Inc. · Via Business Wire · June 2, 2025
iFIT Inc. Announces the Launch of its Science Council to Advance Personalization and Fitness Innovation
iFIT Inc., a global leader in intelligent, personalized fitness, is proud to announce the formation of the iFIT Science Council, a pioneering initiative designed to integrate cutting-edge scientific insights into the company’s product development, content strategy, and member experience.
By iFIT Inc. · Via Business Wire · May 28, 2025
iFIT Inc. Enters Connected Pilates with Acquisition of Reform RX
iFIT Inc., a global leader in connected fitness equipment and innovation, today announced the acquisition of Reform RX, a premier Pilates reformer company, marking a strategic expansion into the fast-growing Pilates market. The move reinforces iFIT’s commitment to offering a holistic, full-spectrum fitness experience for both commercial and at-home users.
By iFIT Inc. · Via Business Wire · May 20, 2025
iFIT Inc. Partners With Ergatta to Bring Interactive Gaming and Community Competition to Its Fitness Platform
iFIT Inc., a leading intelligent, personalized fitness platform, is partnering with Ergatta, the leaders in gaming content for cardio equipment, to bring virtual racing to iFIT’s already robust iFIT platform. The company is integrating Ergatta’s unique game-based fitness programming into its iFIT operating system, allowing its portfolio of leading fitness brands— including NordicTrack and ProForm — to harness Ergatta’s innovative gaming technology. iFIT members can now enjoy workouts that feel more like playing than exercising, transforming fitness into an engaging experience filled with entertainment and achievement rather than obligation.
By iFIT Inc. · Via Business Wire · March 17, 2025
NordicTrack Celebrates 50 Years of Innovation With Debut of Its New Ultra 1 Luxury Treadmill
iFIT, a global leader in exercise equipment and fitness content, has debuted its latest smart product, the new NordicTrack Ultra 1 treadmill. NordicTrack purposefully designed Ultra 1 to be as much of a design statement as it is premium fitness equipment. Inspired by bespoke furniture, Ultra 1 is equally comfortable in a high-end boutique gym or on display in the living room. Wrapped in premium finishes, Ultra 1 seamlessly blends state-of-the-art technology with refined aesthetics.
By iFIT Inc. · Via Business Wire · March 13, 2025